Thousands of major sites are taking silent anti-ad-blocking measures | TechCrunch 

It turns out that many ad providers are offering anti-blocking tech in the form of scripts that produce a variety of “bait” content that’s ad-like — for instance, images or elements named and tagged in such a way that they will trigger ad blockers, tipping the site off. The pattern of blocking, for instance not loading any divs marked “banner_ad” but loading images with “banner” in the description, further illuminates the type and depth of ad blocking being enforced by the browser.

Maybe it’s just me, but when your core business depends on tricking people (and computers), you should probably start looking for a new business. That’s a losing battle.

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